Fewer calls and DMs
Customers book, reschedule and cancel within your rules, so your phone and inbox stop running the day.
Booking software · UK shops and salons
Take direct bookings, keep the diary full and cut no-shows, for one flat £39/month per location. Prices exclude VAT where applicable. Unlimited staff. No Setora commission on bookings. No contract.


Built for owners, not marketplaces
Setora is one place to take direct bookings, run the diary and keep customer records, without Setora marketplace commission.
Customers book, reschedule and cancel within your rules, so your phone and inbox stop running the day.
Email reminders are included. Deposits and Booking Protection are optional when you want extra cover for the diary.
Send customers to your own Booking Page from Google, Instagram, WhatsApp or your own website.
One platform price per location. No Setora commission on bookings and no per-staff seat fees.
Customer records, visit history, consent, exports and reporting stay with your shop or salon.
Build a customer base that belongs to your business, not one rented back through a marketplace.
Core booking toolkit
Every core feature below is included in the £39/month per location platform plan. SMS credits are at cost, and card processing is passed through at Stripe's rate if used.
A focused page where customers pick a service, staff member and time. Share the link from Google, Instagram, WhatsApp or your own site.
See the booking flowA separate public website layer with homepage and location pages, each with buttons through to your Booking Page.
See Shop WebsitesDay, lanes, three-day and week views with drag-to-reschedule, staff filters and a clear view of every chair.
Explore the calendarAdd walk-ins on a tablet without bumping the online bookings already in the diary.
When the day is full, customers can join the waitlist instead of disappearing. Openings have somewhere to go.
See the waitlistEmail reminders are included. SMS credits are available at cost when you choose to use them.
Take a Deposit or full payment through your Booking Page. Stripe processing is separate, and Setora takes no commission.
See payments and DepositsSave a customer's card with consent and only charge if your late-cancellation or no-show policy applies.
See Booking ProtectionProfiles, visit history, consent, exports and reporting give you the full picture of every customer.
See customer recordsSync customers to Mailchimp for email marketing, and share booking links wherever your customers already are.
A fast page where customers pick a service, choose a staff member, select a time and confirm. Share it from Google, Instagram, WhatsApp or your own website.
A separate website with a homepage and location pages, each with buttons through to your Booking Page. Two different things, working together.
The diary
Day, lanes, three-day and week views. Drag an appointment to reschedule it. Filter by staff member, drop in walk-ins from kiosk mode and let the waitlist fill the gaps.
Four views. Day, three-day and week, plus lanes, which turns the day on its side and gives every staff member their own row.
Drag-to-reschedule. Move an appointment in the diary and keep the day tidy when plans change.
Staff filters. Show one chair or the whole team, depending on how you like to work.
Walk-ins and waitlist. Add walk-ins from kiosk mode and use the waitlist to fill quieter gaps.

Switching is simple
Already on Fresha, Booksy or another platform? Bring the important details with you, then share one Booking Page wherever customers already find you.
Start the 14-day trial with no card required. Add your services, staff and opening hours.
Upload CSV or Excel exports for customers, services and bookings, then review the column mapping before import.
Put the link on Google, Instagram, WhatsApp and your own website, then take direct bookings.
Pricing
No starter tier to outgrow. Unlimited staff are included. Month-to-month if you stay. Prices exclude VAT where applicable. SMS credits are separate, and card processing is passed through at Stripe's rate if used.
No card required to start. Your card machine can stay exactly where it is.Pricing comparison
The Fresha row makes one worked three-chair example concrete. Other competitor costs vary with staff, bookings and extras.
A note on this comparison: The Fresha example uses four weeks, three staff at £9.95 each, 100 bookings a week at a £20 average, 70% paid by card in person with Tap to Pay, and 20 first marketplace visits at £20. That is about £29.85 subscription, £143 processing and £80 commission, or £253 before SMS and add-ons. Card processing is also separate on Setora, so the Setora row shows the platform price only. Sources rechecked May 2026: Fresha UK pricing and marketplace new-client fees. See the worked Fresha comparison and sourced platform comparisons, then check each provider directly for current charges.
Questions
The practical things owners ask us most. If you want the detail for your trade, read barber booking software or salon booking software. Still unsure? Start the free trial, no card needed.
Independent UK barbershops, salons and hair professionals that want to take bookings directly, run their own diary and keep customer data in their own hands.